Advantame is an exciting new ultrahigh potency sweetener from Ajinomoto. Advantame is about 20,000 times sweeter than sucrose and has a clean sweet sugar-like taste.

The U.S. Food and Drug Administration has approved Advantame, an innovative new sweetener, for general use in foods and beverages. Due to its excellent taste and functionality along with very low cost in use, advantame can be used to partially replace sugar, high fructose corn syrup or other high potency sweeteners. Since advantame blends well with caloric and non-caloric sweeteners, it provides food and beverage companies with an opportunity to reduce calories and manage their sweetness costs. Advantame extends sweetness duration in chewing gum and improves the sweetness profile of many confections. Maintaining the same sweet taste profile with less caloric sweetener can now be achieved with Advantame

Advantame is also FEMA GRAS approved (FEMA #: 4716) as an artificial flavor. The flavors of Dairy drinks, Frozen Desserts, Beverages, and Chewing Gum can be enhanced with low levels of Advantame.

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